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Assessment Builder

Building your brilliant assessment

The Assessment Builder is designed around the structure of an assessment and how it is scored to facilitate a simple way of building highly detailed and complex assessments.

Explore the elements of the Assessment Builder experience in more detail below.

Your assessment your way

Multiple electronic devices displaying an assessment report with a logo space, titled 'Assessment Overview.' The report includes overall scores, a pie chart showing 67% correctness, and bar graphs comparing project results. The devices include a smartphone, a tablet, and a laptop, showing consistent information and design.

Bring your brilliant brand to every corner of the assessment.

Brilliant Assessments is completely white labeled, enabling you to bring your brand and your customer’s branding to every corner of the assessment. Components that can be branded include:

  • Assessments

  • The builder experience

  • Partner Portals

  • Log in portals

  • Results

  • Feedback reports

Digital interface showing assessment email management on a laptop and smartphone. The laptop screen displays a table with columns for assessment, email type, subject, type, and iteration, with editing options. The smartphone screen shows an email editing form with dropdown menus for assessment, email type, cohort iteration, assessment report, subject, days after response creation, and days before completion.

Manage and automate the respondent experience.

There are many ways to manage how your assessment is sent out to respondents. Email invitations can be sent from the system and completely automated, as can reminder. Emails can also be used to send reminders, and deliver feedback reports whenever someone completes the assessment.

Alternatively, individual assessments and cohorts can be completely user-driven, with iterations and all reporting fully automated.

If you want a little more control, you can manually manage when iterations are sent.

Laptop displaying an online leadership assessment survey with questions about goal setting, leading by example, communication, and trust, with response options from always to never.

Create your assessment in the way it will be taken.

The assessment builder experience is based on how a respondent will take your assessment. This helps to keep the scoring and ratings that control results and feedback front and center as you build.

Tablet screen showing a question modification page for assessments about single choice questions, with options to save, delete, or cancel.

Structure your assessment with sections, subsections, and conditional components.

The structure of an assessment is often used to generate scoring and rating combinations in the feedback.

Most assessments are created on a hierarchy of:

  • Sections: commonly used to group themes or topics.

  • Subsections: commonly used to group questions or subtopics

  • Questions

A section and subsection can contain any number of questions, and grouping parts of the assessment in this way is completely optional.

Questions can also be shown based on conditions, with up to five ‘and’ criteria (see the part marked A on the picture) and unlimited ‘or’ criteria (marked B on the picture).

Computer screen displaying a pricing and assessment form with options for currency, price range, cohort pricing, and buttons for saving and proceeding.

Commercialize your assessments

Adding a payment gate to your assessment is easy in Brilliant Assessments. Through our Stripe integration, you can manage payments in any currency, set to and from pricing based on purchase volume, and embed a link to the payment page on your website or in an email campaign.

Assessments can also be sold as Allotments through the Partner Portal experience.

A smiling man with dark curly hair wearing a yellow shirt. Overlaid are two forms, one for task tracking with fields for action, by whom, resources needed, status, completion, comments, and an update button, and another for personal information entry with fields for first name, last name, age, department, years at company, comments, and an update button.

NEW FEATURE

Column Format Answers

Column Format Answers let you combine multiple answer types— like text fields, dropdowns, numbers, and dates — into a single row. This is ideal for collecting structured input without stretching your assessment down the page. You can use it to build welcome sections, track repeatable items, or capture scores and comments side by side, all within one question.

The core components of
your brilliant assessment

Flowchart diagram with checkboxes, circles, and rectangles connected by lines, illustrating a process or workflow.

Sections

These are the pages of your assessment and often relate to the various topics your assessment covers. You can have any number of sections.

Icon of two checklists with multiple checkmarks, surrounded by a dashed circle

Subsections

Use subsections to group sub-topics or related questions together; typically, they are used for scoring and feedback at a granular level.

Graphic illustration of a browser window with a checklist and a cursor arrow pointing towards it, representing online task management or digital clicking.

Questions

Questions can include unlimited instructions (which can include images and videos), be conditional and question piping and tooltips are also available to guide respondents.

Icon of a person with three checkmarks connected by a vertical line, indicating task completion or progress tracking.

Answers

These can be text boxes, sliders, single and multiple-choice options, rankings, or other types of responses.

An answer for (almost) anything

When crafting a meaningful assessment, the type of answers you offer can be as crucial as the questions you ask. Brilliant Assessments provides a range of answer types to suit different needs.

Multiple-choice survey question with options 'Yes' and 'No', with 'Yes' selected.
Multiple choice answer format with four options labeled Option 1, Option 2, Option 3, and Option 4.

Single & multiple choice

Single and Multi-choice answers are listed vertically, aligned with the questions. This format is ideal for situations where each question has unique answer choices. It is also super mobile-friendly.

Table with four rows labeled Row 1 to Row 4 and four columns labeled Column 1 to Column 4, each cell contains a circle.

Matrix

The matrix answer type arranges options horizontally across the page. This is typically used for scoring-type questions that range from 1 to 7 and are presented alongside multiple questions.

A currency selection dropdown menu showing options for Australian dollar, Canadian dollar, Euro, Hong Kong dollar, Pound sterling, Singapore dollar, and United States dollar, with a save button below.

Drop-down

Drop-down answers are displayed in a box that contains all the possible answers for a particular question. This is a space-saving option, especially useful for long lists like countries.

Screenshot of a text editing interface, showing a section titled "This is a long text field answer format" with formatting options at the top and example instructions mentioning it can include formatting, be detailed, and unlimited in length.

Text boxes

Text boxes allow free text responses, providing an open field for answers. Multi-line text boxes allow formatting and unlimited text to be entered.

Survey questions with horizontal slider responses about team play and work preferences.

Slider

Sliders feature a horizontal slider bar beneath the question, allowing for either numeric or text-based responses. This answer type is also useful for Semantic Differential Questions.

The image shows a simple math problem asking 'What is 4+6?' with an input box below labeled 'Input values here' containing the number 45678.910.

Number

Designed for numerical responses, number answers mean the system will only accept numbers in the field. A decimal answer field is also available to capture responses like currency amounts.

Multiple choice question about satisfying workday activities, with options including software product work, customer transformation, team achievement, and sales.

Rankings

Ranking answers use drag-and-drop lists. The resondent can drag answers into the required order by selecting (clicking or touching) anywhere in the question. 

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Image & video

Brilliant Assessments allow image and video answers and can be recorded in situ as long as access to the device’s camera is provided. A cropping tool is also included in the process.

Icon of a document with three horizontal lines representing text.

Documents & files

Brilliant Assessments permit the attachment of common documents or files to the response, providing a way to collect additional information. Files are virus-checked during upload.

A woman with curly hair and glasses smiling at her phone, with a dropdown menu for selecting currency and a slider question about team participation below her.

Get started

Ready to see what Brilliant Assessments can achieve for you? Try an assessment out to see what the respondent’s experience is like and what a demo for a full assessment building walkthrough.