Brilliant Assessments plans that fit your assessment scale
Choose the response volume and support level that fits your business.
All plans include unlimited seats, AI features, advanced feedback options, partner portals and whitelabeling, with add-ons available for SSO, HR Integrations, and Professional Services.
Pay Annually Plans
All prices are in $USD
Start-Up Plans
For small businesses and growing teams.
- Unlimited users
- Partner portal
- Over 95% of all features
Starter
1,200
responses / year
$3,990
/ year
1 supported admin
Professional
2,400
responses / year
$4,990
/ year
1 supported admin
Advanced
12,000
responses / year
$9,990
/ year
2 supported admins
100% of features included
Enterprise Plans
For organizations managing teams and partner ecosystems
- Everything in Start-Up
- SSO included
- All integrations included
- AI Uploads included
- 100% of platform capabilities included
Growth
25,000
responses / year
$19,990
/ year
3 supported
admins/managers
Scale
50,000
responses / year
$34,990
/ year
5 supported
admins/managers
Plus
65,000
responses / year
$44,990
/ year
7 supported
admins/managers
Premium Plans
For large organizations and extensive partner ecosystems
- Everything in Enterprise
Premium
100,000
responses / year
$59,990
/ year
10 supported
admins/managers
Elite
150,000
responses / year
$79,990
/ year
15 supported
admins/managers
Strategic
250,000+
responses / year
Custom
price per response
20 supported
admins/managers
Pay Monthly Plans
All prices are in $USD
Start-Up Plans
For small businesses and growing teams.
- Unlimited users
- Partner portal
- Over 95% of all features
Starter
100
responses / month
$399
/ month
1 supported admin
Professional
200
responses / month
$499
/ month
1 supported admin
Advanced
12,000
responses / month
$999
/ month
2 supported admins
100% of features included
Enterprise
For organizations managing teams and partner ecosystems
- Everything in Start-Up
- SSO included
- All integrations included
- AI Uploads included
- 100% of platform capabilities included
Growth
2,000
responses / month
$1,999
/ month
3 supported
admins/managers
Scale
4,000
responses / month
$3,499
/ month
5 supported
admins/managers
Plus
5,000
responses / month
$4,499
/ month
7 supported
admins/managers
Premium
For large organizations and extensive partner ecosystems
- Everything in Enterprise
Premium
8,000
responses / month
$5,999
/ month
10 supported
admins/managers
Elite
12,500
responses / month
$7,999
/ month
15 supported
admins/managers
Strategy
20,000+
responses / month
Custom
price per response
20 supported
admins/managers
Over 95% of Platform Capabilities
Included in Every Subscription
100% of the platform's features and functionality are available on Advanced plans and above.
Assessment & Report Building Services are priced upon scope.
ASSESSMENT BUILDING
AI Build
Unlimited assessments
Flexible question formats, piping and multimedia
Multi-language support
AI Interpret for scoring and feedback
Advanced scoring, calculations and conditional logic
Rating bands, benchmarking and comparisons
FEEDBACK, REPORTS & VISUALISATION
AI Discuss
Custom Word/PDF reports, web results and dashboards
Individual, cohort and 360 reports
Certificates and phased reports
Assessor review and editing
Enterprise-grade charts, filtered results and data export
BRANDING & WHITE LABELLING
White-labelled assessments, reports, emails and portals
Custom domains and email domains
Branding and theme controls
Unlimited users, roles and permissions
Organization and Partner Portal management
Editable site text and default settings
chart-network
INTEGRATIONS & PAYMENTS
API access
Zapier integration
Webhooks and alerts
Stripe payments and paywalls
RESPONSE MANAGEMENT & AUTOMATION
Automated invitations, reminders and report delivery
Self-registration and response portals
Dynamic and self-initiated cohorts
Automated iterations and longitudinal tracking
Anonymous responses
Cohort and respondent management
SECURITY & SUPPORT
SOC 2 Type II certified
Encryption in transit, at rest and in backups
Two-factor authentication and access controls
Audit history and data privacy controls
Real human customer success support
Onboarding support
Additional Services
Enhance your platform with expert support and powerful integrations.
Assessment Building
from $1000
price dependent on scope
- Have reports built for you with your content
- Get your assessment built quickly
- Complete with training and onboarding
SSO Services
$500
one-off payment
- Included in all Advanced, Premium and Enterprise plans
- Secure sign-in via Microsoft Azure and Okta
- Advanced authentication
HRIS and ATS Integration
$500
per year
AI Uploads
$3000
per year
- Included in all Advanced, Premium and Enterprise plans
- Have reports built for you with your content
- Get your assessment built quickly
- Complete with training and onboarding
Additional Supported Admins and Managers
per supported resource, per year
Starter
Advanced
Enterprise & Premium
$990 /year
$1490 /year
$1,990 /year
Need more than 250,000 responses?
Contact us for a custom strategic plan that is specific to your needs
Subscriptions for small businesses and start ups
If you have fewer than 3 employees, you may qualify for our discounted small-business subscription.
ANNUAL
$2,990
per year
For businesses <3 employees
600 responses per year
PAY-MONTHLY
$299
per month
For businesses <3 employees
50 responses per month
Assessment software pricing comparison
Many platforms advertise a low entry price, but the starting subscription is rarely comparable with the functionality included in every Brilliant Assessments subscription. This table compares how each provider packages its software, whether the entry plan would be enough, and what you would still need to upgrade, combine or buy separately.
Scroll sideways to compare every platform.
| Platform | How pricing is structured | Would the entry subscription suffice for an enterprise-grade assessment? | Closest package to Brilliant Assessments | Still missing or separately packaged |
|---|---|---|---|---|
| Brilliant Assessments Assessment software | Functionality stays consistent across base plans Every base subscription includes unlimited users and all base-plan features, as well as access to a dedicated customer success manager. Pricing primarily scales with the response allowance rather than unlocking additional parts of the platform. | Yes Start-Up: $299/month or $2,990/year Includes 50 responses per month or 600 per year, unlimited users and all base-plan functionality. One administrator is also supported by a dedicated customer success manager. The starting price is limited to companies with less than 3 employees, with the next package (uncapped business size) priced at $399 per month or $3990 per year. Response volumes increase accordingly with this. | No higher subscription is required to unlock assessment building, advanced scoring, white labelling, personalised reporting, 360 assessments, response automation, payments, distribution portals, or the core integration set. | 100% of the platform's features and functionality are available on Advanced plans and above. The only thing not included is the Assessment & Report Building Services (professional services). |
| Pointerpro Assessment and quiz software | Features are unlocked across four packages Professional is publicly priced at $69 per month. Enterprise, ReportR and DistributR progressively add advanced calculations, full white labelling, personalised reporting, dashboards and delegated distribution, with the higher packages priced on request. Some sources report these subscriptions starting from $500 per month but this is not disclosed publicly by Pointerpro3 | No Professional: $69/month Includes 2,000 monthly submissions, unlimited questionnaires and questions, custom scoring, personalised outcomes and tracked email invitations.3 It does not include the Report Builder or Distribution Portal, while advanced formulas, full URL and email-domain white labelling and broader team management sit higher in the plan structure.3 | DistributR: ~$500+ per month DistributR is the only Pointerpro package that combines questionnaires, personalised PDF and PowerPoint reports, dashboards and a Distribution Portal. It includes 15,000+ monthly submissions.3 | One standard user is included and additional users or team management remain available on request.3 Direct equivalents to the complete AI Build, AI Interpret (for scoring and uploaded content), AI Discuss offering, automated longitudinal assessment iterations, assessor review and phased report release were not identified in the public plan documentation reviewed.3 |
| Qualtrics Research and experience management | Comparable capabilities sit across separate products Strategic Research is publicly available at $420 per month, billed as $5,040 annually, with 1,000 total responses shared across unlimited users. Higher-volume research plans and other Qualtrics products use custom pricing.4 | Partly Strategic Research: $420/month It is strong for survey construction, guided research methods, dashboards, crosstabs and statistical analysis, with unlimited users, surveys and questions.4 Structured multi-rater assessment management belongs to the separate 360 Development Feedback product.5 | Strategic Research + 360 Development Feedback: ~$500+ per month This combination brings together advanced survey and analysis functionality with nominations, evaluation routing, reminders, participant access, personalised reports and longitudinal 360 tracking. Combined pricing is not published.4 5 | There is no single publicly priced Qualtrics subscription that combines the closest functionality. A delegated partner-distribution portal, native paywalls for assessments and reports, and a respondent-facing equivalent to AI Discuss were not identified across the public product pages reviewed.4 5 |
| Agolix Assessment software | Features and capacity increase through four plans Basic, Advanced, Private Label and Professional progressively add conditional logic, integrations, controlled access, complete white labelling, team access and 360 assessments. Plans also limit the number of active assessments.6 | No Basic: $34/month or $29/month annually Includes five active assessments, 500 responses per month, AI-generated questions, multi-category scoring, dynamic results and PDF reports.6 Conditional logic, save and resume, integrations, access controls, full white labelling, 360 assessments and team access require higher plans.6 | Professional: $125/month or $105/month annually Includes the Private Label features, 360 assessments, team access, priority support and live onboarding. It is capped at 30 active assessments and 10,000 monthly responses.6 | Assessments remain capped and the public plan does not promise unlimited team users. Direct equivalents to dynamic or self-initiated cohorts, automated longitudinal programmes, delegated partner management, AI Interpret and AI Discuss were not identified in the public plan comparison.6 |
| SurveySparrow Survey and experience platform | Survey and 360 functionality are separately packaged Survey plans progress from Basic through Starter, Business and Enterprise, adding branding, advanced question types, workflows, webhooks, dashboards and enterprise controls. The pricing page presents 360 Assessment as a separate product category.7 8 | No Basic: from $19/month billed annually Includes one user, 2,500 annual responses, email distribution, partial responses and display and skip logic.7 Custom branding, advanced question types, workflows, webhooks and structured 360 assessment functionality sit outside the entry subscription.7 8 | Enterprise Surveys + 360 Assessment: ~$400+ per month Enterprise adds CSS customisation, automatic translation, custom dashboard widgets, key-driver analysis, broader integrations and a dedicated customer success manager. Structured multi-rater workflows and reports are provided through the separate 360 product.7 8 | No single published subscription combines the closest functionality, and additional users are listed at $49 per user per month.7 A directly comparable Partner Portal, broad paywalls for assessment and report access, AI Interpret and AI Discuss were not identified in the public package documentation reviewed.7 8 |
| SurveyMonkey Survey and research platform | Team plans are priced per user Team Advantage costs $30 per user per month and Team Premier $75 per user per month, both billed annually with a three-user minimum. Enterprise begins at five users and is custom priced.9 | No Team Advantage: $90+/month The three-seat minimum includes unlimited surveys and questions, 50,000 annual responses, permissions, payments, multi-survey analysis and AI-assisted analysis.9 White-label branding, advanced logic, multilingual surveys and crosstabs require Team Premier.9 | Enterprise: ~$250+ per month Team Premier is the closest published tier at a minimum of $225 per month for three users. Enterprise adds SSO, custom response limits, enhanced governance, a custom subdomain, premium onboarding and Customer Success access.9 10 | Public documentation does not identify a dedicated personalised assessment-report builder, managed multi-rater 360 workflows, respondent or Partner Portals, dynamic assessment cohorts, phased report release or a respondent-facing equivalent to AI Discuss. Each collaborating user also requires an appropriate seat.9 10 |
| Typeform Form and workflow platform | Response limits and features both change by tier Basic, Plus, Business and Growth Flow progressively add users, branding, multilingual forms, analysis and communication automation. A customer-owned domain, SSO and wider enterprise controls require a custom Enterprise plan.11 | No Basic: $39/month or $28/month annually Includes one user, 100 monthly responses, unlimited forms, AI-powered form creation, conditional logic, webhooks and integrations.11 It does not remove Typeform branding or include multiple users, multilingual forms, broader email automation or a customer-owned domain.11 | Enterprise with Contacts & Automations: ~$379+ per month The nearest public package is Growth Flow at $379 per month or $266 per month billed annually, with five users, 10,000 monthly responses, multilingual forms and email/SMS follow-ups. Custom domains and SSO remain Enterprise-only.11 13 | Public documentation does not identify native personalised assessment reports, managed 360 programmes, structured cohort and longitudinal assessment workflows, respondent or Partner Portals, assessor review, phased report release, AI Interpret or a respondent-facing equivalent to AI Discuss.11 Typeform also states that it experiments with pricing, so the figures shown to individual visitors or accounts may vary.12 |
Pricing FAQs
-
A response is counted when someone completes an assessment. For example, you may invite 100 respondents, but 30 completions = 30 responses.
In 360 assessments or group reports, each individual rater or participant counts as a separate response. The same applies to iterations (e.g., before-and-after).
-
AI Uploads, Integrations, and SSO are only included in Advanced, Enterprise, and Premium. All other features are available in every subscription. The only thing not included in any plan is the Assessment & Report Building service, as this is scope-based.
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Aside from when you pay, it’s much better value to subscribe to Brilliant Assessments annually. Calculating the average cost across the months shows it’s significantly cheaper, plus you can use your annual quota of responses at any time during the year. So, if you have seasonal fluctuations in your responses, you can budget accordingly.
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A supported admin or manager is an administrator or assessment manager associated with your account and/or partner portal who can book time with a customer success manager. Support is not available for end users (i.e., customers of your assessment or respondents).
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The <3 Employee pricing is only available to businesses with fewer than employees, upon application to our team. This pricing is not available to subsidiaries or spin-offs of larger businesses with the same owners.
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No. Responses reset with each billing cycle. If your subscription is monthly, responses reset monthly. If it's annual, they reset annually.
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Yes. You can upgrade, downgrade, or switch between monthly and annual billing at any time.
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Yes. You can start a 14-day free trial with full access to all base plan features. No credit card required.
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No. You can build as many assessments as you like, on any plan.
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No. You can invite as many managers, contributors or admins as you need — there's no extra charge. However, there are plan-level limits on the number of admins and managers who can access support services.
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Yes. You can cancel at any time. Your account will remain active until the end of your current billing cycle.
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All plans include access to real human support, across time zones. You can also book one-on-one sessions with our customer success team.
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AI Interpret for uploaded documents is an enterprise feature available at an additional cost. This enables respondents to use AI Interpret on uploaded documents.
Make a Brilliant Choice
Experience the product
There are so many ways to see what you can do with Brilliant Assessments before your subscription starts. You can start a free trial, watch a full product demonstration, try an assessment out or book a 1:1 demo with our team! The choice is yours.
Understand why we’re different
Buying software is hard and with so many solutions out there, it can be hard to know which is the right fit for your need. Read more about how we differ from other solutions such as Pointerpro, Qualtrics and Agolix in our buyer guides.
Watch our testimonial videos
Don’t just take out word for it! Learn how companies like yours or consultants like you use Brilliant Assessments to deliver powerful feedback, run programs, set standards in their industry, help people improve their skills, and much more.